I’ve recently increased my interactivity with social networking. Though I’ve been using the traditional sites – Facebook, LinkedIn, YouTube, etc. – I haven’t really approached the landscape with an overall strategy reflecting my business and creative interests. Then, a couple of weeks ago, I listened to the audiobook version of “Crush it,” which is, generally speaking, about strategizing social networking to achieve professional objectives. There are many well-written business books out there, but I’m generally unfazed about how they fit into my overall objectives. This book, however, seemed to really provide a useful overview of how to use the environment that’s really become the DNA of our society. It’s not a step-by-step guide – everyone’s situation is different – but it’s a look at the philosophy of the developing social landscape.
I’ll be discussing in some detail how I’m applying this philosophy. Like everyone else, I’m learning as I go along. Technology and communication is changing so fast that I realize that I need to interact much more effectively.
One of my major new ventures in social networking is to begin vlogging – a video blog– and thus become part of the YouTube social environment. I’m still developing a style – I’ve only been doing this for a week – but this effort appeals to me as an opportunity to develop my interests as a documentary filmmaker. In fact, calling oneself a “filmmaker” is already archaic – film is rarely employed, and the very definition of “documentary” is developing beyond the linear structure of a set video presentation. The future documentary may very well be more an experience extending across platforms and interactive opportunities.
If you haven’t seen my vlog yet, take a look and tell me what you think! There’s so much to this process, and this world is so large, this seems like an exciting expedition that may never end!